16 Best Link Trackers for Online Marketers in 2022

best link trackers

The world has moved online due to the COVID 19 pandemic. From office meetings to shopping, everything happens in the digital world. In this situation, businesses can’t ignore digital marketing.

Traditional marketing alone won’t take your business anywhere. You have to make a mark in the online world. And link tracking is one of the most crucial aspects of online marketing.

A tracking link helps you track the sources of clicks on your links. You get to know your audience's insights including their location and demographics. It lets you understand whether your ads are working or not.

But, how will you choose from the list of endless so-called “best link trackers”? You need to ensure your tracker gives reliable and accurate results. Don’t worry. Here’s a list of 16 best link trackers to help online marketers ace their game.

Top 16 Best Link Trackers for 2022

1. ClickMagick

ClickMagick is among the industry leaders in the link tracking software game and can make a case for being THE link tracker. With an excellent support team, an array of unique features, and a reasonable price tag, it’s not hard to see why it's one of the best link trackers around.

The features of ClickMagick are really intuitive, from tracking website click links to fully-fledged link rotators to social media and ad tracking to tracking pixel capability, it really is a great click tracker, that doesn’t disappoint.

One of the best choices for affiliate marketing and social media tracking for a good reason, in addition, ClickMagick helps create email lists with ease and a lot of time saved. With the ability to track every step of your marketing process, track your sales and conversion tracking.

ClickMagick is a link tracking tool that has full compatibility with Facebook ads, Bing ads, and Google Adwords.

Key Features

  • A/B split testing with winner email alerts (You can determine any quantity between 1% and 99% for each link and test more than 2 links simultaneously)
  • Fraud detection and bot filtering and blocking with traffic filtering (ensuring your traffic is legitimate and helping to avoid click fraud)
  • Affiliate marketing tracking tool with smart links – best link redirection/link cloaking tools
  • Track minute data with sub ids
  • The only tracking tool with a unique traffic grading system and traffic quality score
  • ClickMagick is much more than a link tracking software with popup bars and countdown timers to help improve your results
  • Dozens of options for multi-mode rotators
  • Both paid and organic traffic click tracking

Price Point

ClickMagick has three pricing tiers to choose from Starter, Standard, and Pro.

There is also a 14 day free trial with full access to it, which can help you get a feel for the tracking software, affiliate links tools, and its click tracking abilities.

Compared to other link tracking tool software, the price point is very competitive and cheaper than others, while still having great functionality.

  • Starter – $37 USD per month (up to 10,000 clicks/month, 1 funnel, 2 custom domains)
  • Standard – $77 USD per month  (up to 100,000 clicks/month, 5 funnels, 5 custom domains)
  • Pro – $197 USD per month  (up to 1,000,000 clicks/month, unlimited funnel, unlimited custom domains)

2. Improvely

Improvely prides itself on being great for conversion tracking and click fraud monitoring and it excels at both of those areas with ease, making it one of the best link trackers available.

Improvely has a great source identification feature too that can really help for social media, ad tracking, or as a tracker link. Targeted specifically at marketers and helping with affiliate links, Improvely works great to detect and avoid click fraud and track results.

The click tracking software allows you to create a tracking pixel for your web-based marketing and with the great fraud detection tools, it has everything you need to safely track links in one place while looking after the data too.

best link trackers

Key Features

  • Leading sales/conversion tracking – with detail reporting in either worm’s eye or bird’s eye view.
  • Full sales funnel tracking to see any flaws in your strategy
  • Advanced metrics, including, referrer, device type, city, state, country, source, and CLV
  • Click fraud protection and detailed reporting tools (ability to create a blacklist and block similar click types in the future)
  • Ability to generate white-label marketing reports (ensuring you build trust and improve your branding with your clients)
  • A/B split testing with real-time capability
  • Data importing and exporting to and from multiple ad platforms
  • CSV reporting tool

Price Point

Improvely’s price points are broken down into four sections: Freelancer, Startup, Small Agency, and Large Agency. They come with a free trial period of 14 days, you’ll have plenty of time to decide with the free version.

  • Freelancer – $29 USD per month (10,000 visits/month, 1 team member)
  • Startup – $79 USD per month (50,000 visits/month, 3 team members)
  • Small Agency – $149 USD per month (100,000 visits/month, unlimited team members)
  • Large agency- Starting from $299 per month ( 250,000 visits per month, unlimited team members)

3. ClickMeter

Another popular option for tracking links, ClickMeter has carved out a space in the industry with its high accuracy geographical user data, to be able to pinpoint locations of the site’s visitors.

ClickMeter is favored mostly by those in affiliate marketing, advertising, publishing, and marketing agencies, but honestly, anyone who wants a reliable click tracker.

The Client list ClickMeter has built up is incredibly impressive and its ability to create links in a matter of seconds is definitely a testament to its simplicity.

With over 100 different features it was hard to pick which ones should be showcased, highlighting the quality of this link tracker. Google shows ClickMeter as one of the top options and it's not hard to see why.

Click Meter

Key Features

  • Click fraud and spam detection
  • Real-time monitoring of campaigns
  • Verify data to improve accuracy and remove ambiguity
  • Ability to share public statistics URL with clients or team members
  • A/B split testing to help optimize your campaigns
  • Track conversions with pixels (figure out the good ads and the bad ads, a great option for your best link trackers)
  • Cloak your links (to hide the destination URL and improve your tracking links)
  • Hosted by Amazon web services
  • Data centers across the world
  • Almost 100% up-time (99.99%)

Price Point

ClickMeter is in the higher price bracket compared to some of the other click tracking options, again, there are three options: Medium, Large, and X Large.

  • Medium – $29 USD per month (25,000 clicks/month, 2,500 data points, 1 year data storage, 1 custom domain)
  • Large $99 USD per month (200,000 clicks/month, 20,000 data points, 2-years data storage, 10 custom domain)
  • X Large $349 USD per month (2,000,000 clicks/month, 200,000 data points, 3-years data storage, 10 custom domain)

4. Trck.me

Trck.me is a web-based link tracker that can help you track your links easily and keep you updated on your marketing efforts and strategy.

Popularized due to having social media, affiliate links, and marketing campaigns in one place with a big focus on visual metrics. The dashboard is probably the best in the link tracker space and can help anyone visualize the impact and success of a campaign.

The easy and clean user-interface makes it an industry leader, presenting all the tracking data and links for you to use and adapt in no time. With real-time analytics making adjustments with this click tracker is effortless.

Trck.Me

Key Features

  • Social media campaign tracking
  • Great for affiliate marketers with link cloaking technology
  • Effective A/B split testing capability
  • Know exactly where your traffic is coming from with tag-based traffic tracking
  • Clean and user-friendly interface
  • Advanced data point and link tracking metrics
  • Custom branded links and short custom domains

Price Point

Trck.me has two different price points, Standard and Enterprise, with the choice to be billed annually or billed monthly for each.

Annually:

  • Standard – $29 USD per month (1-year data storage, 1 branded domain, A/B split testing)
  • Enterprise – $79 USD per month (Lifetime data storage, 25 branded domains, 25 sub-accounts)

Monthly:

  • Standard – $39 USD per month (1-year data storage, 1 branded domain, A/B split testing)
  • Enterprise – $99 USD per month (Lifetime data storage, 25 branded domains, 25 sub-accounts)

5. Voluum

Voluum is a click tracker that leans towards managing all of your marketing campaigns in one platform, managing your traffic, and utilizing A/B split testing.

With the AI link tracker software included in Voluum you can track a range of metrics and performance measurables easily, whether its tracking links, affiliate links or click tracking.

If you’re a developer, you can access data through the use of APIs (application programming interfaces) too.

Key Features

  • Advanced API based reporting tools
  • Bucket testing allows you to closely measure conversions
  • Available on iOS and Android for link tracking on the go
  • Traffic can be distributed with link splitting – use custom rules to send clicks to different landing pages
  • Great for affiliate marketers and affiliate links with anti click fraud kit
  • ‘Automizer’ tool integrates all traffic sources to help auto-optimize campaigns

Price Point

In terms of pricing, Voluum is on the more expensive side of the link tracker market and has three pricing plans, Discover, Profit, and Grow.

Startup – $499 USD per month (12 months data retention)

Agency – $999 USD per month (18 months data retention)

Enterprise – $1999 USD per month (24 months data retention)

7. Rebrandly

Rebrandly has over half a million customers including brands like IBM and Volvo. It is one of the most reliable tools for social media management and tracks more than a billion clicks per month.

It offers a free plan for individual users. You can track up to 5000 links per month with this option. Bt the custom version becomes quite expensive.

rebrandly - link tracker software

Key Features

  • Multiple domain names 
  • Tracks links with emojis
  • Scans QR codes
  • Gives customized analytics
  • Team of experts to provide assistance with the initial setup 

Price point 

It has a range of pricing plans. Let’s take a look at them.

Monthly 

Free-  $0/ month

Starter- $29/month

Pro- $89/ month

Premium- $499/ month

Enterprise- Contact for custom prices 

Annual

Free- $0/ month

Starter- $24/ month 

Pro- $75/ month

Premium- $416/ month

Enterprise- Contact for custom prices

8. LinkTrackr

LinkTrackr is a very similar link tracker to its competitors ClickMagick and Voluum, with A/B split testing and link cloaking on the surface is pretty identical but has some shortfalls.

Despite this, it is a robust link tracker and definitely in the fight for the final round of best link trackers, with a focus on affiliate links and affiliate marketers, in the right hands, this can be a great choice.

LinkTrackr benefits from being highly customizable and you can really make the platform unique to what you need from your link tracker.

LinkTrackr - one of the best link trackers

Key Features

  • Sub IDs help you track data efficiently and closely
  • Built-in link cloaking helps avoid naked URLs
  • Great for tracking PPC (pay-per-click) campaigns
  • Use tracking pixel codes to precisely track conversions
  • 15-day free trial available
  • A/B split testing (to ensure you are using the best performing ads)
  • 30-day risk-free money-back guarantee

Price Point

LinkTrackr has a great option where you are able to upgrade or downgrade your subscription at any time and only pay for what you need, which is definitely a big selling point.

There are four price points – Basic, Pro, Hyper, and Extreme.

Basic – $7 USD per month when paid annually (100 tracking links, 10,000 clicks/month, no A/B)

Pro – $17 USD per month when paid annually (500 tracking links, 50,000 clicks/month, A/B)

Hyper – $27 USD per month when paid annually (1000 tracking links, 100,000 clicks/month, A/B)

Extreme – $47 USD per month when paid annually (5000 tracking links, 500,000 clicks/month, A/B)

9. RedTrack.io

RedTrack.io is very popular with affiliate marketers and media buyers who are looking to increase their venue and efficiency. In addition, if you’re a digital marketer, RedTrack has tools for you to track your PPC campaigns or media buys effortlessly.

The 14-day free trial is great because, unlike some other trials, there are no limits on the functionality, so you can get full access to the link tracker platform.

The link tracker software has real-time optimization and controls, so you can stay updated with your campaigns at any stage, to ensure your ad performance is peaked.

Red TrackKey Features

  • Use pixels to easily track your conversions
  • Easily collaborate and share your results
  • SSL (Secure Socket Layer) support
  • Effective at tracking, managing, and optimizing across platforms, channels, and devices
  • Good customer support
  • Notification alerts and updates in real-time
  • Numerous data points to use
  • Advanced bucket testing for comparing and tracking your marketing campaigns

Price Point

RedTrack’s pricing has four very different levels – Basic, Pro, Team, and Agency.

Pro – $83 USD per month (unlimited campaigns, unlimited conversions, 3 custom domains)

Advanced – $124 USD per month (unlimited campaigns, unlimited conversions, unlimited custom domains)

Team – $208 USD per month (unlimited campaigns, unlimited conversions, unlimited custom domains, 3 users)

Agency – $624 USD per month (unlimited campaigns, unlimited conversions, unlimited custom domains, additional team users, white-label publishing and reporting, 10 users)

10. ClixTrac

ClixTrac is primarily used by digital marketers for tracking banner ads but also is popular with keeping track of all of your affiliate links and your affiliate marketing clicks.

Although the focus is more on text ads, you can also track your image ads too. Once you’ve set up your URLs on your site, the system is ready, it’s fairly no frills but it is one of the only free link tracker options.

Despite being a free link tracking option, it has a fair amount of functionality, so if you want to use ClixTrac to track your clicks and affiliate links, then this is a top contender for your free choices.

Clix Trac

Key Features

  • Clean and easy to use interface
  • Access to ClixTrac from any computer with internet
  • No scripts or databases needed to run this link tracker
  • Protect your affiliate links with link cloaking and masking
  • Export stats to CSV for easy analysis
  • Use custom variables such as Sub IDs
  • Track clicks and impressions in real-time

Price Point

Potential for being the best link tracker in the free category – ClixTrac link tracker software is free.

11. Bitly

Bitly tracking software is probably one of the most recognized link tracker platforms, formerly known as Bit.ly, it's very popular for creating short links for sharing with others, normally for private use as opposed to business use.

Don’t let the reason it shot to popularity fool you, it is a very versatile link tracker that allows you to track your links and traffic in real-time.

With a wide plethora of metrics Bitly cements itself in the industry with ease and it has really come a long way since its inception and humble beginnings.

Bitly

Key Features

Price Point

Bitly has four tiers available, with either billing annually or monthly, and with a customizable solution option, it's very flexible for your needs. The tiers are, Free, Basic, Premium, and Custom.

Annually –

Free – $0 USD (create custom links, 1000 branded links)

Basic – $29 USD per month (1500 branded links, 1 user seat, 1 custom domain)

Premium – $199 USD per month (3000 branded links, 1 user seat, 1 custom domain, mobile deep links)

Custom – Get a quote (3000-500,000+ branded links, 1-1000+ user seats, 1-100+ custom domains)

Monthly –

Free – $0 USD (create custom links, 1000 branded links)

Basic – $35 USD (1500 branded links, 1 user seat, 1 custom domain)

Premium – $300 USD  (3000 branded links, 1 user seat, 1 custom domain, mobile deep links)

Custom – Get a quote (3000-500,000+ branded links, 1-1000+ user seats, 1-100+ custom domains)

12.  Pretty Links

Pretty Links is a WordPress plugin that has link tracking and cloaking features, in which you can manage all of your referrals and shrink your links in one platform.

The advantage, as the name suggests, is that you can get custom short links, as opposed to something like Bitly or TinyURL, which shorten the links to their own domain names.

Pretty Links has a fairly nice setup in the free plan and can easily be used without having to pay for the pro subscription (depending on your needs and requirements)

Pretty Link

Key Features

  • Creates randomized 3-4 character slugs or allows you to make custom slugs
  • Easy download to CSV
  • Javascript/AJAX admin user interface
  • Exclude IP addresses from statistics
  • Turn tracking on or off for each link
  • Ability to create simple, clean URLs that redirect to other URLs (301,302,307 redirects only)

Price Point

As aforementioned Pretty Links basic is available for free, but there are also 3 other plans available for this link tracker platform, Beginner, Marketer, and Super Affiliate.

Beginner – $79 USD/month (1 WordPress site, auto-create links, advanced redirects)

Marketer – $99 USD/month (2 WordPress sites, auto-create links, advanced redirects, add-ons)

Super Affiliate – $149 USD/month (5 WordPress sites, auto-create links, advanced redirects, add-ons)

13. TinyURL

TinyURL is a link tracker that allows easy link shortening. The free plan is better than other link trackers as it offers a lot of flexibility.

You can track your links individually, through QR codes, or in groups. Moreover, it i8s super scalable for all types of business.

TinyURL

Key Features

  • It lets you create customized short URLs.
  • It provides a full link history.
  • The short learning curve makes it easy to learn.
  • It lets you edit URLs.
  • The pro plan allows unlimited link tracking and link tagging.

Price Point

There are three different pricing plans. You can either pay monthly or annually.

Monthly 

Free- $0/ month

Pro- $12.99/ month

Bulk-  $129.99/ month 

Yearly 

Free- $0/ month

Pro- $9.99/ month

Bulk-  $99/ month 

14.T2m URL Shortener

T2m lets you create short, branded URLs and tracks every click. It also provides advanced analytics reports to its customers. Moreover, it offers outstanding customer support.

T2m URL Shortener

Key Features

  • It creates personalized and editable URLs
  • The feature of geo-targeting lets you track where your traffic is coming from.
  • It has a powerful dashboard with detailed reports and analytics.
  • It lets you manage multiple domains.
  • You can categorize URLs by campaigns and tags.

Price Point

It offers 5 plans and all of them have a 30-day money-back guarantee.

Monthly

Basic-  $5/month 

Standard- $9.99/ month

Pro- $29.99/ month

Premium- $89.99/month

Dedicated- Contact for customized pricing

Annual

Basic- $5 one time

Standard- $89.91 yearly

Pro- $269.91 yearly

Premium- $809.91 yearly

Dedicated- Contact for customized pricing 

15. Thirsty Affiliates

Another WordPress affiliate link cloaking plugin, that works flawlessly with the WordPress content management system (CMS).

Thirsty Affiliates was recently bought out by its competitor Pretty Links (above), but still has a fair amount of differences and is said to be the best link tracker for WordPress.

Thirsty Affiliates

Key Features

  • Geolocation links (have different links for different locations/countries)
  • Automatic 404 checkers (proactive link checking avoids these errors)
  • Integration with Google Analytics
  • 3rd party link importing (eg. Amazon products API)
  • Autolink keywords
  • Smart uncloaking (for Amazon)
  • 14-day refund guarantee

Price Point

There’s 3 options for TA – 1 Site License, 5 Site License, and 10 Site License.

1 Site ( Basic) – $49 USD/year (automatic keyword linking, csv import/export, geographic redirects)

5 Site (Plus) – $99 USDyear (automatic keyword linking, csv import/export, geographic redirects)

10 Site ( Advanced) – $149 USD/year (automatic keyword linking, csv import/export, geographic redirects)

16. BeMob

BeMob is one of the most trusted link trackers for affiliate marketers and online advertisers around the world. It lets you track and manage your traffic, helping in the optimization of your digital campaigns.

BeMob

Key Features

  • Its auto-scaling architecture prevents any traffic loss.
  • You get full protection against online fraud.
  • You will gain valuable insights into your target audience.
  • It offers multi-channel notifications to keep you updated about your campaign.
  • The customizable settings let you arrange your workspace according to your convenience.

Price 

It has four different plans- basic, professional, business, and enterprise.

Basic- Free ( 3 months data retention, 100,000 events per month)

Professional- $49/ month ( 6 months data retention, 1,000,000 events per month0

Business- $249/month (9 months data retention (10, 000,000 events per month)

Enterprise- $299/ month (12 months data retention, 30, 000, 000 events per month)

Choose the best link trackers 

You can try different link tracking tools and see which one works the best for you. However, ClickMagick and Improvely are the best link trackers in our opinion.

ClickMagick has a short learning curve and is easy to use. You will get real-time statistics. Plus, the range of content tools will help you keep your audience engaged.

ClickMagick also offers fair pricing considering the quality of link tracking. So, why are you still waiting? Start tracking your links to ace your digital marketing campaigns.

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